What’s the difference between a traditional headshot and business portrait?
The traditional studio headshot is classic and still a great way to represent ourselves. Still a powerful tool for marketing individuals and companies on websites or social media.
Business portraits tend to say a bit more about us as they are mostly taken in our natural environment, office or workspace.
Creating an online identity is very important for us all without a doubt. I believe a business portrait is a stronger tool to market ourselves as we can say a bit more about who we are, what we are doing and how we are doing. Our body language, office space, the tools we use are part of our branding and communicate our vision more effectively with business portraits.
We all have different needs and there is no solution will fit all. I’m a strong believer in branding and I like to reflect on every commission beforehand, which would be a better fit for each individual’s need, a traditional headshot or a business portrait.
Let me know which one fits your business model and feel free to get in touch to discuss your online identity.